
Elevate Your Brand with Live2Lead Charlottesville 2025Â
Thrive in â25 â and help others do the same.
Live2Lead returns to Charlottesville for its third yearâbringing globally renowned leadership content to Central Virginia in a dynamic, one-day format. Hosted by Andrea Johnson of The Intentional Optimist, this energizing experience draws purpose-driven professionals from across industriesâeducation, healthcare, finance, entrepreneurship, and moreâfor a day of clarity, growth, and transformation.
This isnât just a leadership conferenceâitâs a catalyst. Attendees donât just take notesâthey take action. Theyâll hear from world-class thought leaders, connect with a vibrant local network, and walk away ready to lead with renewed energy and purpose..
The Thrive Advantage
This yearâs theme, Thrive in â25, is about more than momentum. Itâs about resilience, purpose, and bold transformation. When you sponsor Live2Lead, youâre not just promoting your brandâyouâre aligning with a vision for what leadership should look like in our region: healthy, values-driven, and forward-focused.
Whether you sponsor one event or both, your brand becomes part of that storyâchampioning growth, well-being, and courageous leadership across Central Virginia.
Why Sponsor This Year
Sponsorship is your opportunity to position your brand at the intersection of leadership, influence, and regional impact. Youâll be seen as a key player in developing strong teams, empowering people, and fueling meaningful progress in our business and civic communities.
Visibility & Access
Your brand will be featured prominently in all public-facing marketing and event materials from June 1 through February 28, including:
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Website and email campaigns
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Printed and digital materials for Thrive in '25, Live2Lead Charlottesville
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Live event recognition and signage
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Social media mentions from The Intentional Optimist brand
Note: Sponsorship applies to public Live2Lead events only. Private simulcasts hosted by companies or organizations are self-funded and not included in public sponsor visibility.
New this year: Sponsors can select and pay for their packages directly through our portalâno back-and-forth emails required.
Want to grow your reach across Central Virginia?
Consider becoming a Thrive Partner and gain top-tier visibility across all public Thrive in â25 eventsâincluding Charlottesville, Lynchburg, and any additional locations added in the region.

The Leadership Event that grows with you.
Whether you're leading a large organization or mentoring a small team, Live2Lead: Thrive in â25 equips you with practical insights to lead with clarity, confidence, and renewed commitment.
Youâll hear from world-class leadership experts whose time-tested teaching blends mindset, strategy, and personal growth. These sessions are crafted to help you accelerate your leadership abilitiesâwhether you're attending a public event or hosting a private experience for your team.
Walk away with a clear action plan, fresh perspective, and the tools you need to thrive in the year ahead.
Unlock Exceptional Leadership Potential in CharlottesvilleÂ
Hosted by Andrea Johnson, The Intentional Optimist
Live2Lead: Thrive in â25 isnât just an eventâitâs a movement of forward-thinking professionals committed to thriving in life and leadership. With more than 100 leaders expected to gather in Charlottesville, this is your opportunity to be part of something that equips and inspires the areaâs most engaged minds.
When you sponsor Live2Lead Charlottesville, youâre doing more than placing a logoâyouâre partnering with intentional, values-driven leaders to shape a stronger, more resilient business culture in our community.
Your sponsorship amplifies that missionâand becomes a visible investment in growth, courage, and legacy.
Why Sponsor Live2Lead: Thrive in â25?
Meaningful Visibility
Showcase your brand to an engaged audience of entrepreneurs, executives, and rising leaders from across the Charlottesville area.
Strategic Connection
Network with decision-makers across industriesâbuilding relationships that create opportunities and ripple effects of influence.
Credible Alignment
Associate your brand with a globally respected leadership experience backed by Maxwell Leadershipâand hosted by a trusted local voice.
Custom Benefits
From digital campaigns to on-site activation, your sponsorship is designed to deliver real value well beyond event day.
What Youâll Be Part Of
- World-Class Leadership Content featuring global voices like John C. Maxwell and others
- Inspiring Local Keynotes that turn ideas into action
- Interactive Application & Community Building with Charlottesvilleâs most purpose-driven professionals
- Practical Tools & Growth Strategies that attendees can implement right away
- Impactful GiveâBack A portion of your sponsorship will be donated to our nonprofit partner, City of Promise, supporting youth and families in Charlottesville through educational equity and generational poverty initiatives.

Thrive Partner
$5,000
Premier, multi-event visibility + private leadership experience
- 10 tickets (flexible across public events)
- 10 LeaderPasses for on-demand replay
- Logo + link on all event marketing, signage, and stage mention
- 2.5-hour Leadership Roundtable + co-branding priority
Vision Sponsor
$2,500
High-impact visibility + private team workshop experience
- 8 tickets + reserved table with signage
- 8 LeaderPasses for on-demand replay
- Logo on all Charlottesville event materials + verbal recognition
- 90-minute DISC or Core Values Workshop with Andrea
Growth Sponsor
$1,000
Strategic visibility + post-event team connection
- 4 tickets + reserved seating
- 4 LeaderPasses for on-demand replay
- Logo on website and printed signage
- 30-minute follow-up Zoom session with Andrea
Momentum Sponsor
$500
For growing businesses ready to step into visibility
- 2 tickets
- 2 LeaderPasses for on-demand replay
- Logo on website + group thank-you from stage
- Discount on a future leadership workshop
Spark Sponsor
$250
Entry-level access and name recognition
- 1 ticket
- 1 LeaderPass for on-demand replay
- Name on event signage
- Invitation to sponsor thank-you call
Supporter Circle
$100
Community support with digital perks and gratitude
- Name listed on website or signage under Supporter Circle
- Digital resource bundle + thank-you Zoom call
- 10% off a future workshop
Invest Where Influence Begins.
Know your level?
You can select your sponsorship package and check out directly above.
Need to talk it through first?
No problemâfill out the form below and Iâll personally follow up to answer questions and explore whatâs best for you.
Fill out the form below, and I'll contact you to set you up!